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So youve just created your very first own eCommerce website, all fired up and ready to take on the world of internet. Thinking that most people have their success at eCommerce, you think you can easily achieve that too. After youve waited for some time and not getting any sales, you start to...
Mobile marketing is an essential part of any marketing campaign, and that includes business to business campaigns. With mobile devices being carried by just about everyone, employees are constantly using mobile devices to make purchases, to call service departments, and to communicate with vendors. In...
Do you have a website? How mobile-friendly is it? How optimized is your website for mobile searches or does it look great on tablets and phones? If not, there are many users feeling frustrated when using your website. Mobile SEO is becoming important and here you can find some of the elements suggested by...
One of the most popular marketing activity to attract more buyers is by offering discount coupons. It is a relatively easy way to boost sales and get people to pay attention to your brand. This kind of promotional method is not favored by all, as some businesses think it can cause losses in profit over...
The news of Pokemon Go is probably storming and flooding your social media timeline and news headlines by now. This Augmented Reality (AR) based game took gamers around the world by storm. Players are traveling and moving their city, region, and even the world to catch Pokemon in popular landmarks and in...
If youre doing the SEO of your website on your own, you should know that your website crawling rate and index status are 2 important factors that affect your website ranking. Google and other search engines first need to crawl every pages of your website, and then index it in their search result.
Despite the many doubts cast on how social media like Instagram and Facebook have an impact on SEO, it cannot be denied that the ultimate aim of both is the same – driving in new customers. Despite search engines ensuring that social media signals do not affect website rankings directly, it is proven that...
When executed properly, email marketing campaigns can indeed be extremely productive as well as cost-effective. However, for email marketing campaigns to be successful they need to be well thought-out so that common mistakes that can destroy the effectiveness of the campaign are not made. Some top tips on...
As an entrepreneur, motivation is one of the most important things to drives me and keep pushing me forward every day. Without the force of motivation, it is quite hard to keep me or any entrepreneurs out there to keep striving for what we believe in. You may be spending 16 hours a day working [] The...
If you are running a small or medium size business, you understand that working with tight marketing budget can be tough at times. Especially when we are approaching year end, where everyone is throwing out year end sale and consumers spending are on the high side, you definitely dont want to miss...
Mobile web and mobile apps are taking over the world right now. Its becoming a dominant force that most marketers and businesses can no longer ignore. Weve talked about why mobile friendly websites are the real deal back in 2015. Now, mobile friendly websites are just going to be more...
Is your email marketing suffering from low opening rates, high unsubscription and low click-through rate? Chances are something have gone wrong somewhere and you havent realize it. Speaking of what problems you may be facing, lets take a look at these 5 useful email marketing techniques that...
Id like to steer away from internet marketing today, lets talk about growing your business offline with guerrilla marketing. Youve probably heard of guerrilla marketing, but for those who dont know, whats guerrilla marketing? Guerrilla Marketing can be defined as an...
When we walk into McDonalds or Tesco in anywhere of the world, we are greeted by the same familiar lighting, furniture, environment and service. Whether youre in Thailand, America, Australia or Malaysia, the McDonalds logo will always be covered in yellow and red while Tesco will be...
Recently theres a lot of new marketplaces pop up in Malaysias eCommerce scene, while not limited to only Malaysia, we have Lelong, Lazada, 11Street, Gemfive, LogOn, Qoo10 and more. When you have decided to sell online, theres a thing that you need to consider, should you sell at your...
In 2016, most businesses are already having a corporate website or even a eCommerce website as an establishment of their online presence. But still, there are far too many small to medium businesses which still havent got a website until this date. Not needed Dont think...
So, you want to sell online? Creating your own eCommerce online store gets easier these days with the help of service providers or even with some DIY solutions. Now youve got this problem sorted out but, what should you sell online? If youve already partnered with a supplier to source for your...
I recently read on a survey publication which studied on consumer attitudes towards local business websites. Its interesting because it focuses on what consumers expect, want and dont want from those websites. I find it can be really useful for my clients, who mostly run a small business and...
When it comes to website security, many business owners and webmasters dont take it seriously until something really bad happens. If your website data is being vulnerable, it is not only harmful to you, it also poses great risk to your users too. Especially if you are running an online business or...
To know where to market and promote your business online, first you need to know where do your potential customers start searching or looking when they want to buy something online. As you can see from the simple chart above, majority of the people (36%) start their search on a General Search Engine such as...